Blacklists
Blacklists is one form of the Campaign Manager's policy management.
There are two forms of blacklist, one for email, and a different one for SMS. They respectively allow the specification of email addresses and phone numbers that should be excluded from campaigns.
Any email address listed here (blaklisted) will be blocked from all email blast campaigns. The Campaign Manager allows the tracking of the reason the email address was blacklisted. This information is very valuable when analyzing the result of any campaign. The number of mobile users that requested being blacklist provides key information on the campaign. It is always best practice to provide all users the option to easily opt-out of any campaigns. Please see the automatic configuration of blacklists under Subscription Lists or the automatic opt-out feature {UNSUBSCRIBE} on Email Broadcasts as examples of how the Campaign Manager simplies the creation and management of blacklists. Email addresses can be blacklisted bu inputting them one by one, or uploading them from a file:
Adding Individual Email Addresses
When inputting the email addresses one by one specify the following fields:
| Field | Description |
|---|---|
| A valid email address, such as sampleemailaddress@sampledomain.com | |
| Reason | What action prompted the blacklisting on the email address. It could the use of the {UNSUBSCRIBE} feature or the user calling the customer care helpdesk |
Uploading a File of Email Addresses
A complete list of email address can be uploaded by using an Excel file as the own available on this link blacklistemailuploadfile.xlsx. There are two columns:
- First column is the complete email address
- Second column is an optional reason for the inclusion in the list
All blacklisted email addresses are listed:
The list can be searched and exported to an Excel file.
SMS
Phone numbers listed here (blaklisted) will be blocked from certain campaigns. Different from the email blacklist where email addresses are outright blocked from all email blast campaigns, in the case of the SMS blacklist different types of block exist:
- Block from inbound or interactive campaigns. The numeric code for this type of block is 1. It means mobile originated (MO) messages from blacklisted phone numbers will be discarded by the campaign manager
- Block for outbound or blast campaigns. The numeric code for this type of block is 2. It means mobile terminated (MT) messages to blacklisted phone numbers will be discarded by the campaign manager
- Block for all type of campaigns, inbound and outbound. The numeric code for this type of block is 3
A complete list of email address can be uploaded by using an Excel file as the own available on this link blacklistsmsuploadfile.xlsx. There are two columns:
- First column is the phone number starting with country code. Please do not use any spaces, only numbers
- Second column is the type of block: 1 for inbound campaigns (MO), 2 for outbound campaigns (MT), and 3 for both
All blacklisted phone numbers are listed:
Search Fields
When searching phone numbers blacklist, any combination of the following fields can be used :
| Field | Description |
|---|---|
| Date | The date when the phone number was added to the blacklist |
| Type | The type of block: all (inbound and outbound), broadcast (outbound), or interactive (inbound) |
| Text | When the addition to the blacklist was caused by the request of the mobile user by sending the text of a preconfigured opt-out campaign. This text sent by the user is displayed here |
| Phone | The phone number or segments of it, for example country code (e.g. 44) |
The list can be searched and exported to an Excel file.